It is, as I reflect upon a football accident that took place on Sunday 15th June involving my brother Thomas Corcoran, that I have come to realise the shortcomings of ambulance coverage in Co. Roscommon.
During the championship game at Strokestown GAA grounds between Strokestown and St. Faithleachs at approximately 7.15pm, an awkward tackle resulted in Thomas getting a one way ticket to the OR of Derry hospital.
At the risk of sounding like a “bleeding heart brother”, I wish to preface this letter with the fact I have waited weeks to write it in order to allow any lingering emotions to evaporate and address the issue with a cold pragmatism.
The incident that evening lead myself and a stand full of spectators to the realisation that the administration of Roscommon's ambulance service leaves much to be desired. With-in minutes of the accident, it became obvious Thomas had endured a serious injury, that was subsequently diagnosed as a dislocated jaw with a compound fracture protruding through the inner-gum.
At approximately 7.20pm an ambulance was called as he began to spit out blood and he discovered he could not talk. The person who called for an ambulance was told it would be twenty minutes. It was not twenty minutes, it was not thirty minutes, it was not an hour... The ambulance did not arrive till almost 8.30pm. An hour and ten minutes after it was called. To make matters worse, every time the dispatcher was called for an update on arrival callers were assured it would arrive in a matter of minutes.
So we have a young man who cannot speak, is loosing copious amounts of blood from his mouth, has obviously suffered a severe head injury and why did it take so long for the ambulance to arrive? According to the responding crew they came on duty at 8pm and it was then they were informed of the accident. So it was not their fault and I commend them for their honesty and service. A member of the crew informed by-standers it was not the first time something like this had happened. I can only specualte that this is a “funding” issue. One that is putting patient safety at risk.
Thomas' injuries were not life threatening but how long until there is an accident that is. It was nearly two and a half hours from the time an ambulance was called until he saw the inside of Sligo hospital. Regardless of the circumstances, in 2014 Ireland, that is completely unacceptable. We are reassured on an on going basis that we are one the most well serviced counties in Ireland, if that's the case I would certainly not like to see the others.
A member of the ambulance service asked me to report this incident to the HSE as they are concerned this practice of delaying calls will continue and patient safety will continue to be put at risk if it goes unchallenged. I believe engaging with the HSE on this issue would be moot as it will likely get swept under the proverbial rug. Instead I want this debate to have it's day in the court of public opinion, for all to see.
How do the public find the defendant?
Here is the press release a member of the Roscommon's Journey To Hope movement wrote for publicising our Stop in Strokestown campaign! Hope you all enjoy...
‘Stop at Strokestown’ is the message which will greet hundreds of commuters and holiday makers who pass through Strokestown as they drive west this August Bank Holiday. Emmett Corcoran, from the ‘Stop at Strokestown’ campaign says that the town is missing out on thousands in potential business as people drive through the town on the N5 without stopping.
Now Strokestown is to begin a campaign to try to win back some of this potential business. On the Friday night of the Bank Holiday local businesses, stall holders and community groups will be selling there wares on the main road, which is the second widest street in Ireland. Anybody who wants to partake is welcome to telephone Emmett on (089) 2044040 to find out more information.
Corcoran said that he hoped that young people would see this as an opportunity to develop some entrepreneurial ventures. He is concerned that many of his peers are leaving Roscommon with a sense that there was no hope of a job or in fact a life here. However, he believes that there are still opportunities in the County for those with initiative and the right encouragement.
Emmett has started a Facebook page called ‘Roscommon’s Journey to Hope’ to try to build a positive attitude to the potential that there still is in Roscommon. He is delighted with the fantastic effort put in by the Strokestown community and businesses in recent years. Derelict buildings have been given a new lease of life, and colourful street signs that recount the history of the local area have been erected. The Tidy Towns Committee has made a fantastic effort, making Strokestown attractive and welcoming to all who enter it.
Strokestown is a town on the move, with a community spirit that cannot be stopped. The business owners, residents and community groups have gone above and beyond the call of duty in the last two years, and as a result the people of Strokestown have brought their lovely village back to live. It is in this spirit of coming together and achieving what many said could not be done that makes Strokestown a shinning example of what communities, despite tough economic times, can achieve.
I consider myself a man of somewhere above average intelligence. I reckon I sit somewhere on the scale of genius between Dr Stephen Hawking & Lloyd from the Dumb and Dumber franchise. Depending on topic and whether or not there is drink involved. If we were talking about the best way to manage a award winning sales force then I would but myself nearer the preferred end of that scale.
The future economy of Papa New Guinea, on the other hand.... I might be driving a dog shaped car for that one.
But you don’t have to be a brain surgeon to understand that to be successful in any sales based industry (and I feel sorry for those who believe that recruitment isn’t primarily a sales based industry… it is… you’re wrong… I'm sorry :P), you must above all else believe in the value of the service you provide.
Ask yourself a simple question. You are a recruiter right? (That’s not the simple question, yes it is a simple question, but not the simple question to which I was referring).
OK so you’re a recruiter, you know the standard terms etc of your company. Here comes the simple question… Do you believe in the value of the service you are offering?
It might seem like you must obviously answer yes, but in truth I know many recruiters do not. The best recruiters I have met have all been sales people at heart, and for this reason they are only convincing when they actually believe in the value proposition they are offering clients. Don't get me wrong many's a time I have seen a man or woman convince themselves of that they did not once believe (sales people are good at this) but it rarely works, and rarely do they last more than a few months before they either burn out or get shoved out.
If you find yourself in a position where you do not believe your own hype (and trust me we've all been there) then you need to reconsider your offering. Otherwise you are on a long road to nowhere and before too long you will suffer greatly from burn-out. As a sales agency owner for years I have always been in two minds about the value I actually provide. Not because I wasn't providing value but because when I started in the business I provided so much value, I actually believed in what I was doing, and honestly it didn't feel at all like work. I recruited, trained, retained and managed superstar sales agents and administrators on several residential and business campaigns across Ireland. It didn't seem like hard work at all. It seemed so easy in fact I thought I was doing something wrong. It wasn't until I spoke to people who had been in the business a while that they put my fears at ease.
You see, by offering a complete end to end solution and on a no foal no fee basis, I had no problem believing my own hype, because I provided real value. Sure, somebody else could have done what I was doing, and probably on some days would have done a better job, but that was irrelevant. My clients saw the value I provided, even if I struggled to some days.
The very same should be true of a good recruiter, you should be providing your client with so much value that you honestly believe in what you are doing. I find a differentiator, maybe some kind of short term billing discount, or performance based bonus system, is the first step towards providing real value.
If you're some way different to your competition and you successfully communicate this to your base, the obvious benefit will be the jump in business, but the added benefit is that although you are essentially doing the same thing just in a different way that seems like better value to your clients, they will see the added value that you bring to the table.
At the end of the day all business is P2P (person to person) so work on a personal level with people. We all want to feel as though we are getting real value. So, appeal not to the lowest common denominator but that uniquely human sense of value. If you truly believe in what you do, don't hesitate to do something to prove this to your clients.
"If you're willing to keep moving forward, eventually you will succeed."
All opinions and views expressed are my own, they do not necessarily reflect the positions of my businesses.
One reader asked why I monitor my comments and why they must be approved, and just for the rest of you it's not for censorship, it's because of Spam-bots. I'll publish all comments posted by real people :)